The Democratic Senatorial Campaign Committee announced it is spending $40 million on organizing, research and voter contact across 10 states as the party looks to take back control of the upper chamber.
The effort, branded as “Win The Senate” and shared first with POLITICO, includes seven states where Democrats are on offense — Maine, North Carolina, Ohio, Alaska, Texas, Iowa and Florida — along with three where the party is playing defense — Georgia, Michigan and New Hampshire.
The funds aren’t going toward expensive ad buys, but instead on-the-ground staff, new offices, volunteer programs and outreach to groups including Latino, Black and Alaska Native voters. The organizing and infrastructure investments could help counter a potential flood of GOP super PAC cash that many Democrats expect to come later in the fall.
Democrats need to gain four seats on net to take back the Senate this year, a task that until recently seemed like a longshot. Michigan and Georgia both went for President Donald Trump in 2024, and only one of the party’s target flips — Maine — was won by former Vice President Kamala Harris To win four seats, Democrats would need at least two in states that Trump won by double digits.
The party has faced complications in bluer states, including a messy primary in Michigan and a last-minute ballot swap in Maine after embattled nominee Graham Platner dropped out of the race this month. But polling has shown close races, or even slight leads for Democratic candidates, in red states such as Iowa, Alaska and Texas.
Democrats are hopeful that voters’ dissatisfaction with Trump and the economy will propel their candidates to victory in November — and that targeting a big Senate map gives them multiple shots at flipping enough seats.
“Democrats have expanded the battleground map and created multiple pathways to win a Senate majority, thanks to strong candidate recruitment, formidable campaigns, weakened Republican opponents and a winning message that focuses on the needs and demands of working families across America who have been left behind in Republicans’ priorities,” Senate Minority Leader Chuck Schumer (D-N.Y.) and DSCC Chair Sen. Kirsten Gillibrand (D-N.Y.) said in a joint statement. “Today’s announcement allows us to build on our momentum.”
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