The app’s features such as infinite scroll and autoplay push users into “autopilot” mode, regulators have claimed
The European Commission (EC) has accused social media platform TikTok of an “addictive design” in its app and threatened the company with massive fines over features regulators claim encourage compulsive use.
In a statement on Friday, the EC said TikTok’s features, including infinite scroll and autoplay, keep users engaged for prolonged periods, shifting the brain into an “autopilot mode.”
“TikTok did not adequately assess how these addictive features could harm the physical and mental wellbeing of its users, including minors and…
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