Starbucks is deploying AI-powered systems at drive-throughs, virtual assistants for staff, and automated inventory tools as part of a multimillion-dollar turnaround strategy under CEO Brian Niccol.
BBC news reports that Starbucks is implementing new technology at locations across the United States, where customers at some drive-through locations are now being greeted by AI robots that take their orders instead of human staff members. Inside stores, baristas have access to a virtual personal assistant that helps them recall recipes and manage their work schedules. In the back rooms, scanning tools have replaced the manual inventory counting…
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