South Korea is pouring money into its growing lobbying campaign aimed at U.S. lawmakers — an effort that’s increasingly focused on defending Korea’s discriminatory treatment of American technology companies like Coupang.
South Korea spent an estimated $37 million on lobbying the US government in 2025 alone, is reportedly seeking to hire Trump-aligned lobbying firms, and as of December, has hired dozens of high-ranking lobbyists, including former members of Congress, White House officials, and congressional staff, according to FARA records.
Korea’s desire to influence American officials rests across a number topics, but in recent months has…
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