Sex is gone. Why?

By Dmitry Samoilov , journalist and literary critic

Here’s the thing: the world many of us grew up in has vanished, and not because of geopolitics. Because of sex.

No, this is not a personal confession. It is an observation about culture. Sex, once treated as central to modern life, is quietly retreating. And the shift is so broad that it tells us something uncomfortable about where society has gone.

I came of age in the 1990s, when sex was everywhere. Not just in private life, but in public space. Advertising ran on the formula that sex sells. Some products logically lent themselves to erotic imagery; others did not. Yet a sexualized female…

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