Red Bull, an iconic energy drink brand that has a long history in motorsports including the Formula One World Championship, has joined forces with NASCAR’s Trackhouse Racing in 2025.
The announcement was made at 11 a.m. Eastern Time on Thursday, January 23.
Red Bull will serve as the official energy drink of Trackhouse Racing and the primary partner on Shane van Gisbergen’s No. 88 Chevrolet in five NASCAR Cup Series races as well as the Cup Series debut of 18-year-old Connor Zilisch who will drive the No. 87 Red Bull Chevrolet at Circuit of the Americas in Austin, Texas on March 2.
“It’s an incredible chapter in the history of Trackhouse Racing to welcome Red Bull back to NASCAR,” said Trackhouse founder and owner Justin Marks. “Red Bull is one of the most powerful brands in the world and it’s an honor for us to embark on a partnership with such an iconic company.
“Red Bull and Trackhouse share a passion for racing, stories, and memorable experiences. This is a huge win for our sport and a moment that will resonate with the millions of NASCAR fans around the world. I’m thrilled for Connor, Shane, and every member of Trackhouse to partner with who I consider to be the greatest motorsport company in the world. We are more than honored to welcome Red Bull to the Trackhouse Racing family.”
Red Bull was previously in NASCAR from 2006 to 2011. Current IndyCar Series President Jay Frye managed the Red Bull NASCAR team. It was a Dodge team in 2006 and one of the first teams to align with Toyota in 2007. It remained part of NASCAR until after the 2011 season when it was sold to BK Racing.
Van Gisbergen has been a Red Bull Athlete since 2016 when the Auckland, New Zealand native raced in the Supercars series where he won titles in 2016, 2021 and 2022 and scored 78 wins and 47 pole positions making him the fourth most successful driver in series history. He also won the Bathurst 1000 in 2020 and 2022.
He made his NASCAR debut at the Chicago Street Race in 2023 as part of Trackhouse Racing’s PROJECT91 program Marks created to give international racing stars an opportunity in NASCAR. Van Gisbergen took advantage, becoming the first driver in 60 years to win his Cup Series debut.
That victory led to Van Gisbergen moving to America as a Trackhouse Development driver and competing for Kaulig Racing in the Xfinity Series where he won three times in 2024. In 2025, he embarks on his rookie year in the Cup Series.
Van Gisbergen will drive the familiar Red Bull paint scheme at the March 16 race at Las Vegas Motor Speedway, July 13 at Sonoma (Calif.) Raceway, Aug. 3 Iowa Speedway, Aug. 23 at Daytona (Fla.) International Speedway and Sept. 28 at Kansas Speedway.
“I have enjoyed a lot of new experiences and met a lot of new people since coming to NASCAR, but it is nice to be joined by Red Bull who has been a big supporter of mine for many years back home,” said Van Gisbergen.
“I’d love nothing more than to give Red Bull a victory as a way to thank them for joining myself, Connor and Trackhouse Racing.”
Zilisch is a Trackhouse Racing development driver, stormed onto the racing scene in 2024 compiling an impressive resume that includes winning his NASCAR Xfinity Series debut at Watkins Glen International plus two Craftsman Truck Series poles, victories at the Rolex 24 in Daytona, the Twelve Hours of Sebring, four ARCA races and a CARS Tour event.
Zilisch is racing full-time in the Xfinity Series for JR Motorsports. He already has a relationship with Red Bull when the company selected him as a Red Bull Athlete in August.
“I was surprised when they presented me my Red Bull helmet and hat last summer and doubly surprised when they told me I would make my Cup debut in the No. 87 with a Red Bull paint scheme,” said Zilisch, who joined Van Gisbergen in a social media video released today announcing the race sponsorship and new partnership with Trackhouse Racing.
“Red Bull is going to bring a lot more eyes to NASCAR, and I think everyone will win when that happens.”
Red Bull® Energy Drink is available in over 172 countries worldwide and more than 9.8 billion cans of Red Bull were consumed last year, more than three billion of those in the U.S. alone. Red Bull Energy Drink’s signature 8.4 fl. oz. contains 80 mg of caffeine, about the same amount as in a home-brewed cup of coffee.
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