Tommy Lowe, the 93-year-old Cracker Barrel cofounder, has nothing but scorn for current CEO Julie Felss Masino and her disastrous revamping of his 56-year-old company.
Speaking to Nashville’s WTVF, Lowe said:
They’re trying to modernize to be more like the competition. Cracker Barrel doesn’t have any competition. … I heard [the new CEO] was at Taco Bell. What’s Taco Bell know about Cracker Barrel and country food? They need to work on the food and service and leave the barrel – the logo alone.
“That’s crazy, that’s a bland nothing. That’s pitiful,” Lowe said of Masino’s sterile Cracker Barrel replacement logo, adding that “$700 million to do…
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