Actor Sean Astin, who was recently elected as president of the Screen Actors Guild (SAG), said that the union will seek to protect actors in the age of generative AI.
Speaking with Variety in a lengthy interview, the Lord of the Rings star called generative AI’s ability to make “synthetic creations” that fool the eye “an absolute threat,” adding that protections against it will require “absolute focus.”
“It wasn’t a threat in the way that it was being marketed, that agents were all of a sudden going to begin, I guess, moving out of the talent representation business and into the synthetic data management business,” he told Variety. “But the…
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