For years, Rohan Oza made millions for celebrities—including Jennifer Aniston and 50 Cent—on beverage deals. Then in May the ‘Shark Tank’ veteran brokered the blockbuster sale of the prebiotic soda Poppi to Pepsi. And he’s not done yet.
S itting in his Manhattan office, where hot pink, purple and orange cans of his soda brand Poppi are tacked to the wall like artwork, Rohan Oza explains how, for the past 20 years, he’s been searching for the perfect soft drink.
“Americans are looking for the brands of tomorrow,” says the 53-year-old Oza, cofounder of Los Angeles–based private equity firm Cavu Consumer Partners, who was the chairman of…
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