Swiss watch company Swatch apologized on Saturday for running an advertisement that featured a model using his fingers to pull his eyes back, making a “slanted eyes” gesture, which Chinese social media users found offensive, even though the model was himself Asian.
“We have taken note of the recent concerns regarding the portrayal of a model in images for the Swatch ESSENTIALS collection,” the company said in posts on Instagram and China’s heavily censored Weibo social media platform on Saturday.
“We treat this matter with the utmost importance and have immediately removed all related materials worldwide. We sincerely apologize for any…
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