Topline
The University of North Carolina said Friday that Jordon Hudson, the girlfriend of UNC football head coach Bill Belichick, is welcome to the school’s football facilities, shooting down a report claiming she was banned from the facilities over concerns her presence could be “detrimental” to UNC and Belichick’s legacy.
UNC denied the report concerning Hudson on Friday. (Photo by Jared C. Tilton/Getty Images)
Key Facts
Podcast host and sports journalist Pablo Torre said in a Friday episode of his podcast, “Pablo Torre Finds Out,” that Hudson was banned from UNC’s football facilities, citing two unnamed sources at the university.
One of the university sources reportedly told Torre, “Don’t think you’ll be hearing much from Jordon moving forward.”
Torre also cited an unnamed Belichick family source who said there is concern over “how detrimental Jordon can be for not just North Carolina but Bill’s legacy, reputation.”
UNC Athletics told Forbes in an email Hudson “is welcome to the Carolina Football facilities” despite not being an employee with the school’s athletic department.
UNC Athletics noted Hudson, who is Belichick’s de facto publicist, according to ESPN, “will continue to manage all activities related to Coach Belichick’s personal brand outside of his responsibilities for Carolina Football and the University.”
Torre stood by his reporting following UNC’s statement, saying in a post the university “can now choose to describe or change its position on Jordon Hudson’s involvement however it wishes,” and added that his reporting came from the top levels of UNC’s football program.
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Who Is Jordon Hudson?
Hudson, 24, is the CEO and founder of her own holdings company, Trouble Cub Enterprises, which has assets in real estate, media and cosmetics. She is also a licensed cosmetologist and a former National Cheerleaders Association champion with Bridgewater State University, according to posts from her Instagram profile. Hudson also recently announced she will compete in the 2025 Miss Maine USA pageant. However, it is her role as Belichick’s de facto publicist and girlfriend that has garnered her the most attention, alongside the 49 year age gap between the two partners.
Key Background
Belichick, 73, recently had an interview with CBS where reporter Tony Dokoupil asked where he and Hudson met. Hudson, who was sitting off to the side of the interview, was captured by CBS interjecting, saying, “we’re not talking about this.” The interview was conducted ahead of the release of Belichick’s new book, “The Art of Winning,” where he addresses his experience as a six-time Super Bowl-winning coach and describes Hudson as his “creative muse.” Belichick criticized CBS in a statement following the interview, saying he was under the expectation the segment would be solely focused on his book. The football coach noted he was “surprised when unrelated topics were introduced,” saying “Jordon, with whom I share both a personal and professional relationship, stepped in to reiterate that point to help refocus the discussion.” Former Patriots players such as Tom Brady and Rob Gronkowski poked fun at the age gap between Belichick and Hudson during “The Roast of Tom Brady” in 2024. However, Gronkowski, alongside former Patriots wide receiver Julian Edelman, recently defended Hudson’s actions during the CBS interview, with Edelman arguing she was acting as Belichick’s “representative” as opposed to crashing the interview.
Further Reading
Bill Belichick’s girlfriend crashing interview among notable moments from ‘CBS News Sunday Morning’ appearance (CBS Sports)
UNC says Bill Belichick’s girlfriend still welcome at school (ESPN)
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